{"id":1003,"date":"2024-03-01T13:05:00","date_gmt":"2024-03-01T13:05:00","guid":{"rendered":"https:\/\/exportmk.com\/?p=1003"},"modified":"2025-08-04T07:32:49","modified_gmt":"2025-08-04T07:32:49","slug":"avrupa-pazar-buyuklugu-turk-ihracatcilari-icin-dev-firsat","status":"publish","type":"post","link":"https:\/\/exportmk.com\/en\/avrupa-pazar-buyuklugu-turk-ihracatcilari-icin-dev-firsat\/","title":{"rendered":"Avrupa Pazar B\u00fcy\u00fckl\u00fc\u011f\u00fc: T\u00fcrk \u0130hracat\u00e7\u0131lar\u0131 \u0130\u00e7in Dev F\u0131rsat"},"content":{"rendered":"<figure class=\"wp-block-post-featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"672\" height=\"350\" src=\"https:\/\/exportmk.com\/wp-content\/uploads\/2024\/03\/avrupa-pazar-buyuklugu-turk-ihracatcilar-dev-firsat.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/exportmk.com\/wp-content\/uploads\/2024\/03\/avrupa-pazar-buyuklugu-turk-ihracatcilar-dev-firsat.png 672w, https:\/\/exportmk.com\/wp-content\/uploads\/2024\/03\/avrupa-pazar-buyuklugu-turk-ihracatcilar-dev-firsat-300x156.png 300w\" sizes=\"(max-width: 672px) 100vw, 672px\" \/><\/figure>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Avrupa Ekonomisinin Temelleri<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Avrupa Birli\u011fi + \u0130ngiltere toplam\u0131: <strong>~450 milyon n\u00fcfus<\/strong><\/li>\n\n\n\n<li>AB&#8217;nin toplam GSYH\u2019si (2023): <strong>yakla\u015f\u0131k 18 trilyon dolar<\/strong><\/li>\n\n\n\n<li>D\u00fcnyan\u0131n <strong>en b\u00fcy\u00fck 3. ekonomisi<\/strong><\/li>\n\n\n\n<li>Ki\u015fi ba\u015f\u0131 ortalama gelir: <strong>40.000 \u2013 60.000 \u20ac<\/strong> aras\u0131<\/li>\n\n\n\n<li>D\u00fcnya ithalat\u0131n\u0131n yakla\u015f\u0131k <strong>%15\u2019ini<\/strong> tek ba\u015f\u0131na yap\u0131yor<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udfaf Bu ekonomik b\u00fcy\u00fckl\u00fck, <strong>ithalat\u00e7\u0131 firmalar\u0131n \u00e7e\u015fitlili\u011fini ve potansiyelini<\/strong> g\u00f6steriyor.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">2. En \u00c7ok \u0130thalat Yapan Avrupa \u00dclkeleri (2023 Verileri)<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u00dclke<\/th><th>Y\u0131ll\u0131k \u0130thalat (USD)<\/th><\/tr><\/thead><tbody><tr><td>Almanya<\/td><td>1,4 trilyon $<\/td><\/tr><tr><td>Hollanda<\/td><td>800 milyar $<\/td><\/tr><tr><td>Fransa<\/td><td>780 milyar $<\/td><\/tr><tr><td>\u0130talya<\/td><td>620 milyar $<\/td><\/tr><tr><td>Bel\u00e7ika<\/td><td>600 milyar $<\/td><\/tr><tr><td>Polonya<\/td><td>400 milyar $<\/td><\/tr><tr><td>\u0130spanya<\/td><td>420 milyar $<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd0e Not: T\u00fcrkiye&#8217;nin toplam y\u0131ll\u0131k ihracat\u0131 250 milyar $ civar\u0131ndad\u0131r.<br>Sadece Almanya&#8217;n\u0131n y\u0131ll\u0131k ithalat\u0131 \u2192 T\u00fcrkiye\u2019nin toplam ihracat\u0131n\u0131n <strong>6 kat\u0131<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">3. Sekt\u00f6rel Bazda Avrupa\u2019da B\u00fcy\u00fcyen Pazarlar<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 G\u0131da &amp; \u0130\u00e7ecek<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sa\u011fl\u0131kl\u0131 ve fonksiyonel \u00fcr\u00fcnlere talep art\u0131yor<\/li>\n\n\n\n<li>Etik \u00fcretim ve s\u00fcrd\u00fcr\u00fclebilir ambalaj \u00f6n planda<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 \u0130n\u015faat &amp; Yap\u0131 Malzemeleri<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Renovasyon pazarlar\u0131 b\u00fcy\u00fcyor (\u00f6zellikle Almanya, Bel\u00e7ika)<\/li>\n\n\n\n<li>SPC, lamine parke, yal\u0131t\u0131m \u00fcr\u00fcnleri gibi kategoriler y\u00fckseli\u015fte<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 End\u00fcstriyel Makineler<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Horeca makineleri, temizlik ekipmanlar\u0131, otomasyon sistemleri<\/li>\n\n\n\n<li>\u201cKalite = Almanya\u201d alg\u0131s\u0131 \u2192 T\u00fcrk \u00fcr\u00fcnleri bu bo\u015flu\u011fu doldurabilir<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 Tekstil &amp; Ev \u00dcr\u00fcnleri<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do\u011fal i\u00e7erikli, zamans\u0131z tasar\u0131mlar<\/li>\n\n\n\n<li>H\u0131zl\u0131 teslimat &amp; d\u00fc\u015f\u00fck MOQ talebi yayg\u0131nla\u015f\u0131yor<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u2705 Medikal &amp; Hijyen<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Covid sonras\u0131 AB\u2019de s\u00fcrekli artan medikal \u00fcr\u00fcn ihtiyac\u0131<\/li>\n\n\n\n<li>CE sertifikal\u0131 T\u00fcrk \u00fcr\u00fcnlerine ilgi b\u00fcy\u00fck<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">4. T\u00fcrkiye \u2013 AB \u0130hracat \u0130li\u015fkisi<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u00fcrkiye\u2019nin toplam ihracat\u0131n\u0131n <strong>%41\u2019i Avrupa Birli\u011fi\u2019ne<\/strong><\/li>\n\n\n\n<li>En \u00e7ok ihracat yap\u0131lan \u00fclkeler:\n<ol class=\"wp-block-list\">\n<li>Almanya<\/li>\n\n\n\n<li>\u0130talya<\/li>\n\n\n\n<li>Hollanda<\/li>\n\n\n\n<li>Fransa<\/li>\n\n\n\n<li>\u0130spanya<\/li>\n<\/ol>\n<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 2023\u2019te sadece Almanya\u2019ya yap\u0131lan ihracat: <strong>~22 milyar $<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udfaf Avrupa pazar\u0131 h\u00e2l\u00e2 <strong>T\u00fcrk \u00fcreticilerin bir numaral\u0131 hedefi.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">5. T\u00fcrk \u00dcreticiler \u0130\u00e7in F\u0131rsatlar Nerede?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u2714\ufe0f Avrupa\u2019da \u00c7in \u00fcr\u00fcnlerine alternatif aray\u0131\u015f\u0131<br>\u2714\ufe0f T\u00fcrk mallar\u0131n\u0131n <strong>fiyat-kalite dengesi y\u00fcksek<\/strong><br>\u2714\ufe0f Lojistik avantaj: 1-2 haftada teslim<br>\u2714\ufe0f G\u00fcmr\u00fck Birli\u011fi + A.TR avantaj\u0131<br>\u2714\ufe0f T\u00fcrk firmalar\u0131n\u0131n h\u0131zl\u0131 \u00fcretim yetene\u011fi<br>\u2714\ufe0f Dijital altyap\u0131 + e-ihracat ile yeni kanallar olu\u015fuyor<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">6. Avrupa Pazar\u0131na Girmek Zor mu?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hay\u0131r.<br>Ancak \u015funlar gerekli:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 CE ve \u00fcr\u00fcn uyumlulu\u011fu<br>\u2705 Profesyonel dijital g\u00f6r\u00fcn\u00fcm (web sitesi, katalog, dil deste\u011fi)<br>\u2705 Lojistik &amp; teslim s\u00fcreci planlamas\u0131<br>\u2705 Distrib\u00fct\u00f6r \/ temsilci \/ do\u011frudan sat\u0131\u015f kanal\u0131 netli\u011fi<br>\u2705 Sat\u0131\u015f sonras\u0131 destek stratejisi<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udfaf Avrupa, <strong>fiyatla de\u011fil sistemle<\/strong> kazan\u0131lan bir pazard\u0131r.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 Avrupa pazar\u0131 doymu\u015f de\u011fil, <strong>d\u00f6n\u00fc\u015f\u00fcyor<\/strong>.<br>\u2705 T\u00fcrkiye i\u00e7in Avrupa, <strong>en g\u00fc\u00e7l\u00fc ve en g\u00fcvenli ihracat hedefidir.<\/strong><br>\u2705 Do\u011fru sekt\u00f6r, do\u011fru haz\u0131rl\u0131k ve do\u011fru strateji ile<br>\u2192 <strong>rekabet\u00e7i de\u011fil, \u00f6ne \u00e7\u0131kan<\/strong> ihracat\u00e7\u0131 olabilirsiniz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Unutmay\u0131n:<\/strong><br>Avrupa pazar\u0131 b\u00fcy\u00fckt\u00fcr. Ama orada <strong>haz\u0131r olanlar<\/strong> kazan\u0131r.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Kaynaklar:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Eurostat<\/li>\n\n\n\n<li>T.C. Ticaret Bakanl\u0131\u011f\u0131 \u2013 Avrupa Pazar\u0131 \u00dclke Raporlar\u0131<\/li>\n\n\n\n<li>D\u00fcnya Bankas\u0131 \u2013 AB Ekonomik G\u00f6stergeler<\/li>\n\n\n\n<li>MK Export saha deneyimleri ve m\u00fc\u015fteri analizleri<\/li>\n<\/ul>\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div>","protected":false},"excerpt":{"rendered":"<p>Avrupa Birli\u011fi (AB) pazar\u0131; n\u00fcfusu, al\u0131m g\u00fcc\u00fc ve d\u00fczenli ithalat yap\u0131s\u0131yla d\u00fcnyan\u0131n en b\u00fcy\u00fck ve en istikrarl\u0131 pazarlar\u0131ndan biridir.<br \/>\nT\u00fcrkiye i\u00e7in de en \u00e7ok ihracat yap\u0131lan b\u00f6lge olma \u00f6zelli\u011fini y\u0131llard\u0131r koruyor.<\/p>\n<p>Ancak baz\u0131 \u00fcreticiler h\u00e2l\u00e2 \u015fu d\u00fc\u015f\u00fcncede:<\/p>\n<p>\u201cAvrupa pazar\u0131 doymu\u015f.\u201d<br \/>\n\u201cFiyatla rekabet etmek zor.\u201d<br \/>\n\u201cAlmanya ya da Fransa\u2019ya satmak \u00e7ok zor.\u201d<\/p>\n<p>Bu yaz\u0131da Avrupa pazar\u0131 ger\u00e7ekten ne kadar b\u00fcy\u00fck?, hangi sekt\u00f6rlerde b\u00fcy\u00fcme var?, T\u00fcrk \u00fcreticiler i\u00e7in f\u0131rsatlar nerede? gibi sorulara cevap veriyoruz.<\/p>","protected":false},"author":1,"featured_media":2588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[16],"tags":[],"class_list":["post-1003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-global-pazarlar"],"_links":{"self":[{"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/posts\/1003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/comments?post=1003"}],"version-history":[{"count":1,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/posts\/1003\/revisions"}],"predecessor-version":[{"id":1005,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/posts\/1003\/revisions\/1005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/media\/2588"}],"wp:attachment":[{"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/media?parent=1003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/categories?post=1003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/exportmk.com\/en\/wp-json\/wp\/v2\/tags?post=1003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}